Any of you own an iPad and a bike? No, I'm not about to serve up some weird little venn diagram that shows that people who use an iPad while cycling are more likely to break something than people who don't. Anyone who uses a bike in the city--and I am one of them--knows just how dangerous it can be. One's always worried that one will be squished, ignominiously, between a bus and a dumpster truck. So, one always looks behind one, to make sure said squishage won't take place. And then one rides into a lamppost.

Here are just few reasons why you should make Road ID part of your gear. For additional reasons, visit our testimonial page and read how Road ID is saving lives.

1. If you can’t speak for yourself, Road ID will speak for you.
2. Road ID enables First Responders to immediately contact family members and friends.
3. Road ID enables family members to provide additional details about your health or give consent for potentially life saving procedures.
4. Road ID enables hospital staff to locate vital medical records.
5. Road ID can communicate medical conditions or allergy information to medical staff.
6. Road ID can prevent serious delays in treatment by saving crucial time during the “golden hour” of medical treatment.
7. It’s far better to have Road ID and not need it than to need Road ID and not have it. It’s not just a piece of gear, it’s peace of mind.
8. Accidents happen far more than you think they do. Each year approximately 450,000 of us are taken to hospitals unconscious and without identification.
9. Road ID looks good on and makes a statement about your athletic lifestyle – not to mention that studies would probably prove that people that wear Road ID are considerably smarter than those that don’t.
10. Road ID can save your Life. Period.